Direct Marketing Association: Motivating Your Customers- The Psychology of Rewards
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The Direct Marketing Association is presenting a virtual seminar titled Motivating Your Customers- The Psychology of Rewards on May 12th/09.
The session covers fundamental elements of human motivation & applies them to the design of marketing strategies designed to MAXIMIZE customer motivation. The virtual seminar will take an in-depth look at how to enhance value propositions to leverage customer’s desires for new, value-added, emotional, experiential, unique & compelling awards.
Colleen Becker & Allison Cripps are the speakers for this seminar and are both contributing editors to COLLOQUY.
Prices for this virtual seminar are $149.99 for DMA members, $199.99 for non-members & only $69.99 for Travel & Hospitality Council Members.