Direct Marketing Association: Navigating the world of email marketing virtual seminar

The Direct Marketing Association is presenting an exciting one hour virtual seminar titled Navigating the World of Email Marketing on May 7th/09.

The seminar will focus on 10 important factors you need to know about for an effective email opt-in processes.

Questions that will be discussed are:

* What are the must-haves in a good opt-in page, and what constitutes a legal opt-in?

* What are some creative ideas for increasing quality opt-ins?

* Should you be using double-opt-in processes?

* Should you test opt-in pages and what should be tested?

* What data should you collect, and how much?

* What to do after someone opts-in and how to keep the momentum going?

The speaker for this virtual seminar is Jordan Ayan who has over 20 years of experience in direct & database marketing and is the Chairman of Create-It! Inc and the CEO of SubscriberMail. 

Prices for the virtual seminar is $149 for DMA members and $199 for non-members.

PRSA Teleseminar: Using Blogs & Social Media to Reach the Traditional Media

The Public Relations Society of America wants you to join them for a one hour Teleseminar on May 7th/09.  The Teleseminar is titled Using Blogs & Social Media to Reach the Traditional Media.

Social Media is an effective way to work with the media……either your in or you’ll find yourself OUT of work!! lol  So to help you the PRSA is hosting a Teleseminar to help you learn:

* How blogger relations can fit into your outreach program.

* How blogs are becoming an integral part of an online presence.

* How to integrate hyperlocal blogs into your strategy.

* The latest tips on how to use Twitter so you can connect with reporters.

* What you need to know about external publishing & syndication so you can expand your reach.

* How to effectively measure and calculate ROI

The instructor for this Teleseminar is Josh Hallett who is a new media strategist and has a very impressive list of clientele including: Yahoo, Sony Computer Entertainment America, Intel & Disney just to name a few.

Prices: $150 for PRSA members & $250 for non-members.

QUESTIONS???? (800) 350 0111

4A’s- Managing Conflicts: Leading Resolutions During Tough Times

The American Association of Advertising Agencies is hosting a Webinar on May 7th/09 titled Managing Conflicts- Leading Resolutions During Tough Times.

As we all know conflicts in the workplace create loss of productivity, poor team morale & week performance.

This 4A Webinar will be lead by Brad Karsh, he offers ideas, strategies, and methods for solving sticky situations in the workplace and amongst team members.

After attending this webinar you will have the ability to:

* Create an environment built on trust & communication that minimizes conflict.

* Know the difference between problems that CAN be solved & those that cannot.

* Recognize big-picture issues as well as micro-level problems.

* Practice active listening & reflect an unbiased perspective

* Develop a process for dealing with conflict in heated situations.

* Harness different views & perspectives to energize and fuel the TEAM.

The cost for this 1hr Webinar is $99/person.

For more information please contact David Prince (212) 850 0734 or dprince@aaaa.org